Google analytics and Reporting
Benefits Of Google Analytics
Google Analytics is an excellent tool to verify where the traffic comes from on your website. You can even go into details and tell what city they are from, what browser they are using, how long they remain on your website. However, all these are excellent things to know about your site,
Why Google Analytics and reporting
Amount of traffic: This section lets you know how many people have visited your website and on what date they visited your website. It also allows you to see the percentage of traffic that was direct, search engine traffic, references or campaign.
Traffic sources: By clicking on this tab in the sidebar, you can see which website is sending traffic to your site. It helps you understand where traffic comes from so you can focus more on using your time and effort on the higher ranking sites.
Audience: It allows you to know where your visitors visit your site and also the average duration of your visit, among other statistics. This is the right information for you to see in which country you want to promote your website more.